Tops kicks off 'Rush to the RedZone' to help shoppers tailgate like champions

Catch weekly deals, giveaways and gameday recipes with 8-week savings event

Tops Friendly Markets Press Release

From the aisles to the endzones, Tops Friendly Markets is getting shoppers gameday ready, all in one place. Rush to the Tops RedZone through Oct. 25 to score savings on top national and local brands, find winning recipes, and stock up for the ultimate gameday experience.

“ ‘Rush to the Tops RedZone’ will help our customers win big with savings on all the tailgating essentials they need,” Tops President Ron Ferri said. “Whether you’re tailgating at the game, hosting a watch party at home, or don’t want to show up empty handed to your friend’s place, we have been cooking up touchdown-worthy deals to kick this season off right, while staying on budget.”

Over the next eight weeks, customers can huddle-up for five different plays from the 2025 Tops RedZone playbook, including:

RedZone Raffle: The GOAT (Greatest of All Tailgates) Giveaway

Four winners; new winner every two weeks

•Each time customers purchase a product from these fan favorite brands (full list of brands available online), they will be automatically entered for a chance to win an exclusive prize to level-up their tailgate experience.

•The prize includes everything needed to become a gameday legend – from a $500 Tops gift card to a 55-inch television, a pizza oven, heated folding chairs, an MVP experience with a local chef, and more. A $5,000-plus value!

RedZone Rally: Show Off Your Game Face

200 winners; new winners every week

•Tops wants to see your game face: Snap a picture in fan gear at a tailgate or home party, or in-store while shopping for a chance to be crowned “Super Fan of the Week” at www.Topsmarkets.com/RallyWall and win a $25 Tops gift card.

•Photos could be featured across Tops’ digital channels and the in-store “Rally Wall,” so don’t sit on the sidelines!

•Looking for new gear to show off hometown pride? Look no further than Buffalo designer, By Abigail Lee, whose Buffalo tailgate-inspired fashion is now sold in 60 Tops stores across New York.

RedZone Rush: Tops Head Coach Ron Ferri Calls the Plays

Weekly drops

•Look out for coach Ron’s weekly sneak play digital deal online, featured on the front cover of the weekly ad, or the in-store stanchion sign.

•New digital doorbuster deals weekly – act fast, save big.

•Weekly offers are from brands like Pepsi, Tostitos, Wishbone, Smithfield, Frank’s Redhot, BodyArmor and King’s Hawaiian.

RedZone Recipes: Cook Like a Champion

New recipe videos and tailgating inspiration drop weekly

•Tops has an entire recipe collection of gameday-winning recipes available online that are sure to elevate fans’ food game.

•Tops has also teamed up with local celebrity chefs to cook up even more recipes. Check out the weekly ad for the latest. Shoppers can get recipes directly from celebrity chefs customers know and love including Supchef, chef Darian Bryan, chef Stephen Forman, Mercedes Wilson and Drew Cerza, “The Wing King.”

•This roster of all-star chefs will deliver recipe ideas like Coke can barbecue pulled chicken sandwiches, tailgate pulled chicken sliders with tailgate teaser sauce, mac-n-cheese gameday bites, and more!

RedZone Ready: Ready-to-Enjoy Fan Favorites Fresh from the Carry Out Cafe

•Choose from a lineup of crowd-pleasers to fuel the tailgate crew, like Tops’ legendary breakfast pizza, signature subs, award-winning fried chicken and crave-worthy wings.

•Don’t have a lot of time to shop? Try the new easy online ordering options with Tops Takeout meals and catering, or order last-minute favorites through DoorDash.

“Customers have access to our full playbook – there are plenty of ways to get in the game and score big,” Ferri said. “Make sure to be on the lookout for my sneak play of the week, because I’ve got some surprise deals that will have fans ready to ‘kick their heels back and shout’ here in Tailgate Town USA.”

Tops is already known for the best deals in town, so adding even more savings now will make your local Tops the go-to tailgating destination this football season. Customers can visit www.TopsMarkets.com/RedZone to learn more.

Headquartered in Williamsville, Tops Markets operates a network of 152 grocery stores spanning New York, Pennsylvania and Vermont, including one franchise location in Lewiston. Discover more at www.topsmarkets.com.