Erie County & Literacy Buffalo Niagara introduce 'Decode Your Health' for Health Literacy Month in October

Digital literacy can make a difference in health decisions and better health outcomes

Submitted by the Erie County Department of Health

In recognition of Health Literacy Month, the Erie County Department of Health and the Erie County Department for the Aging, in partnership with Literacy Buffalo Niagara, are proud to launch “Decode Your Health,” a public education campaign aimed at improving digital health literacy across the community.

Health Literacy Month, observed nationally each October, highlights the importance of making health information easy to understand and use. This year’s “Decode Your Health” theme emphasizes the critical role of digital literacy in navigating today’s complex health care landscape.

“Between online portals, telehealth apps, a steady stream of ‘wellness influencer’ content, it’s hard to know how to navigate your personal health information and the best medical advice for your own health,” Commissioner of Health Dr. Gale Burstein said. “Health literacy is more than just understanding medical terms. It is about empowering people to make informed decisions about their health.”

“For older adults, navigating health information online can feel overwhelming,” Department for the Aging Commissioner Randall Hoak said. “Through ‘Decode Your Health,’ we want to make sure every person – no matter their age – has the tools and confidence to access, understand, and use digital health resources. Supporting health literacy means supporting independence, dignity, and better health outcomes for our older neighbors.”

"In today’s digital age, the sheer volume of health information available online can be both empowering and overwhelming,” Literacy Buffalo Niagara Executive Director Tara Schafer said. “It’s not enough to simply access this information – we must also be able to critically evaluate its credibility, understand its relevance, and apply it to our individual needs. Digital literacy is key in navigating this complex landscape, ensuring that individuals can make informed decisions about their health and well-being, while also protecting themselves from misinformation."

Low health literacy is linked to poorer health outcomes, increased hospital visits, and higher health care costs. The “Decode Your Health” materials support people of all ages who want to:

√ Understand medical instructions and health information, and avoid medication mix-ups.

√ Navigate digital health platforms and patient portals.

√ Identify credible online health sources – don’t be fooled! 

√ Advocate for yourself when talking to doctors, nurses and other health care professionals – speak up!

The campaign will include shareable online resources (erie.gov/healthliteracy) and University Express sessions, focusing on older adults who may face unique barriers to digital access and understanding.

Scheduled events

Literacy Buffalo Niagara will present workshops through the Erie County Department for the Aging’s University Express program: digital health literacy: Oct. 31, 10 a.m., Amherst Northwest Community Center. This is available to other senior centers through the SilverNet technology project. See also: Health Literacy resources.