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The `James Cookie.`
The "James Cookie."

'James Cookie': Tops & James Cook team up for ultimate game day cookie

Submitted

Thu, Sep 25th 2025 12:30 pm

Tops Friendly Markets Press Release & Photo

This football season just got sweeter.

Rich Products, the Buffalo-based global food company, has teamed up with star running back James Cook to launch the “James Cookie” – a limited-edition game day treat baked with hometown pride and championship-level flavor that’s now available at select Tops Markets locations.

Crafted to celebrate Cook’s fourth season in Buffalo and pay tribute to the stadium once known as Rich Stadium, the “James Cookie” is a bold new bite designed for fans who live and cheer with passion.

“At Tops, our bakery team takes pride in bringing fresh, fun and flavorful ideas to our customers, and having the ‘James Cookie’ as part of our lineup is something truly special,” said Amanda Yoder, category business manager for fresh bakery at Tops. “This cookie isn’t just a treat – it’s a celebration of Buffalo pride, football, and the fans who make game day unforgettable. We’re thrilled to give our shoppers a way to share that excitement at their own tables.”

Flavor lineup

Packed with praline-coated pretzels, crispy rice crunchies, toffee bits, white chocolate, and red, white and blue sprinkles, the “James Cookie” is a true “mafia mashup.” Whether you’re tailgating, hosting a viewing party, or just grabbing a snack, it’s built to be the MVP of game-day eats.

“The Mafia is the best in the league, so teaming up with Rich’s to create something designed for them is special,” Cook said. “The ‘James Cookie’ is all about big, bold flavor that brings people together. I’m excited for fans to try it.”

Headquartered in Williamsville, Tops Markets operates a robust network of 152 grocery stores spanning New York, Pennsylvania and Vermont, including one franchise location in Lewiston. Discover more at www.topsmarkets.com.

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