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Destination Niagara USA press release
Destination Niagara USA will welcome 13 leading outdoor journalists and content creators to Niagara Falls USA for its 26th annual fishing media event, taking place May 3-9.
The long-running event highlights the region’s internationally recognized freshwater fishing opportunities while generating national exposure through some of the most influential media outlets in the angling industry.
Participating media represent publications, websites, podcasts and digital platforms that collectively reach millions of anglers across the country. Their coverage helps keep Niagara Falls USA top of mind as travelers plan fishing-focused vacations and outdoor getaways.
This year’s participating media include:
Hosted in Lewiston, the event provides visiting media with ideal access to the legendary Niagara River and surrounding waterways, known for exceptional salmon, trout, bass, musky and walleye fishing. Lewiston also offers an inviting basecamp with quality lodging, walkable dining, and close proximity to a wide range of outdoor adventures.
A recent economic impact study focused on fishing in Niagara County found that fishing generated $58.55 million in visitor spending in 2022, accounting for 6% of total visitor spending in the county. The findings underscore the importance of fishing tourism to the local economy and the value of continued promotion to traveling anglers.
“This event continues to be one of the most effective ways to showcase the extraordinary fishing experiences available in Niagara Falls USA,” said Frank Campbell, director of outdoor promotions for Destination Niagara USA. “Bringing together respected outdoor media from across the country helps inspire future visitation while reinforcing our reputation as one of North America’s premier freshwater fishing destinations.”
Manufacturer sponsors supporting the 2026 event include Flambeau, Seaguar, Garmin, St. Croix, SPRO, Gamakatsu, Rapid Fishing, RLVNT Sunglasses, Mad Scientist, Relentless Knives, Mossy Oak, and YakAttack.
For more information on fishing in Niagara Falls USA, visit www.niagarafallsusa.com.
The mission of Destination Niagara USA is to expand the economic prosperity of the Niagara Falls USA communities by generating individual and group visitation. For more information, visit www.niagarafallsusa.com.